
The Indyoo mission is to clothe outdoors people in fuzzy things handmade with fun fleece. Indyoo fleecewear is unique and bold, giving the wearer a visual voice in the outdoors. In a world saturated with black Gore-Tex, Indyoo Fleecewear breaks the mold and reminds us why we’re outside in the first place: to have a good time. The world is serious enough already– wear a fleece hat, laugh out loud, and hug your friends.
Founded three years ago in my garage, Indyoo Fleecewear is a clothing brand that breaks the typical mold of outdoor clothing, reminding us all why we're outside in the first place: to have a good time. While the identity has remained consistent, the brand visuals have evolved dramatically over the years.
Founded three years ago in my garage, Indyoo Fleecewear is a clothing brand that breaks the typical mold of outdoor clothing, reminding us all why we're outside in the first place: to have a good time. While the identity has remained consistent, the brand visuals have evolved dramatically over the years.

The Indyoo voice is bold, authentic, and just a little ironic. Customers feel like they are communicating with an old, close friend.







